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Special content aimed at professional and international companies who are interested in the Brazilian market. Brazil has gained great prominence in recent years and will host two great events (World Cup 2014 and Olympics 2016) that can be great business opportunities for global companies. The channel consists of two areas. The first is Brazilian Market Overview with general information on demographics, consumption, the Brazilian communication market, the main players in the areas of media and agencies. And the second area is Hot News, with weekly update of top stories of the week that have relevance internationally.
Greatest agencies according to media buying criterion
Greatest advertisers according to media buying criterion
Brazilian TV story, main broadcasters, range, top 10 advertisers (2010)
Main broadcasters, segmentation, top 10 advertisers (2010)
Brazilian pay TV story, range, top 10 advertisers (2010)
Growth, segmentation, top 10 advertisers (2010)
Circulation, top 20 daily newspapers, top 10 advertisers (2010)
Media income in 2010, distribution of media investments, increase of media costs
Circulation, top 20 weekly magazines, top 20 monthly magazines, top 10 advertisers (2010)